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Values over “Cultural Fit” – How Retention Begins in the Recruiting Process
Same, same, but different. In a labor market increasingly defined by talent shortages, hybrid structures, and declining employee loyalty, recruitment is undergoing a fundamental transformation. It’s no longer enough to scan résumés for keywords or to focus on “cultural fit” – that is, whether someone seems to fit into the existing company culture. To recruit successfully and retain talent long-term, we need to dig deeper. What matters is not whether a candidate “thinks like u

Marcus
Nov 2, 20255 min read


“The Oldest Fiddles Play the Sweetest Tunes”: Why Recruiting 50+ Belongs in Every Recruiters Portfolio.
Discussions on talent shortages usually focus on graduates, immigration, or automation. Rarely do we address the immediate value of professionals aged 50+. It matters—especially now, as shown in my recent Basel impulse session. The situation is tighter than ever, and alarmist headlines don’t help. There’s also serious work: Outsourcing consultancy von Rundstedt has pre-announced a new “55plus” study (publication scheduled mid-November). The preview already highlights demograp

Marcus
Oct 29, 20255 min read


What Helps More Against the Skilled Labor Shortage: the “Active Pension” or Promoting Employment of 55+ Professionals?
It will crash without silver necks. Even if the economy is wobbling at the moment, Germany’s shortage of skilled labor is a structural reality and one of the country’s biggest economic challenges. Across nearly all industries – from crafts to care, education, and IT – qualified workers are in short supply. The new federal government under Friedrich Merz has introduced the so-called “Active Pension” (Aktiv-Rente) – an initiative designed to motivate older employees to continu

Marcus
Oct 26, 20255 min read


The Hidden Fears Of Hiring Managers – Why Recruiting Sometimes Takes Longer
Illusion: The risk-free recruiting Recruiting isn’t an “HR topic” anymore. Every manager who hires is, in effect, a recruiter — whether...

Marcus
Oct 24, 20255 min read


Optimizing Recruiting Marketing with AI? A Quick Reality Check
I recently saw a viral "Job Ad from Hell" on LinkedIn—hilarious for all the wrong reasons. It’s a prime example of clumsy AI use in recruiting, and a reminder that DEI standards still vary greatly by region. JobAd from hell. Rather than focusing on poor examples, I wanted to explore what happens when AI is given a genuinely useful task. To explore this, I prompted my favorite assistant to analyze what the “perfect” job ad would look like for each generation, considering value

Marcus
Oct 22, 20254 min read


The ATS-Friendly CV – A Short Guide for Modern Job Applications
Since I keep getting asked about it, here’s a quick deep dive into the world of ATS technology. Before anyone panics, most companies...

Marcus
Oct 19, 20256 min read


50+ and Shut Out? How Age Bias Blocks Careers – and Costs Companies
Despite talent shortages and aging populations, age discrimination in hiring remains widespread. 50+ candidates are consistently...

Marcus
Oct 17, 20253 min read


Agentic AI in Recruiting and Employer Branding: Smart Sidekick or Out-of-Control Autopilot?
AI in recruiting stopped being science fiction a while ago. CV screening, chatbots, matching tools – all here already. However, what’s...

Marcus
Oct 14, 20254 min read


Recruiting of Portfolio Profiles: Opportunity for Talent Acquisition
Work is evolving rapidly. Digitalization, shifting lifestyles, talent shortages, and demand for flexibility are sidelining traditional...

Marcus
Oct 7, 20253 min read


When Recruiters Themselves Become the Bias Factor – Gender Effects in Hiring
End at the door: Biased Recruiter. Recruiting presents numerous challenges, including talent shortages, rising candidate expectations,...

Marcus
Oct 5, 20253 min read


ATS Market 2025: The SAP-SmartRecruiters deal is reshaping HR tech—here’s what recruiters in small and mid-sized companies need to know.
In August 2025, SAP acquired SmartRecruiters, marking a significant disruption in the HR tech market. For many DACH companies, the ATS...

Marcus
Oct 1, 20253 min read


AI in Recruiting: Minimizing Bias with the Right Preparation
AI in recruiting promises efficiency, better matching, and more transparency. But the algorithms often mirror hiring managers' biases,...

Marcus
Sep 26, 20253 min read


OpenAI’s Jobs Platform: How Jobseekers Can Prepare Today
he news spread quickly across HR media: OpenAI plans to launch its own jobs platform in 2026 – powered by AI-driven matching and...

Marcus
Sep 23, 20252 min read


OpenAI Jobs Platform: Challenge and Opportunity – How Companies Can Prepare Now
OpenAI’s announcement that it will launch its own jobs platform in 2026, complete with AI fluency certifications, raises pressing...

Marcus
Sep 21, 20254 min read


AI beats Recruiters: Candidates prefer being interviewed by a robot.
Hard to take results of a study, published by the universities of Chicago and Rotterdam. I stumbled across it via a blog post at the...

Marcus
Sep 15, 20251 min read


A closer look: Lindy.ai – A Fast Track into AI for Job Seekers, Recruiters, and HR
Artificial Intelligence is transforming recruiting and HR at a rapid pace. Yet many tools remain siloed: one ATS here, an interview bot...

Marcus
Sep 12, 20253 min read


Quo Vadis Recruiting in the Age of AI? Will GPTs Soon Be Talking Only to Each Other?
The conversation around artificial intelligence is accelerating: automated résumé parsers, matching algorithms, chatbots, generative...

Marcus
Sep 11, 20254 min read


Recruiting: Everyone’s Hyping AI – But 9 Out of 10 Companies Don’t Even Have the Basics Right
Go to any HR conference today and you’ll hear about artificial intelligence in recruiting: resume-screening bots, predictive analytics,...

Marcus
Sep 9, 20254 min read


Recruiting in Times of Crisis: Why Now Is the Best Moment to Optimize Your Processes
The headlines are clear. Trump tariffs are disrupting global trade. W ar risks are heightening geopolitical uncertainty. Many companies...

Marcus
Sep 7, 20253 min read


"Beyond the Résumé" - State of Work Today - Podcast Appearance
Some weeks ago, I spoke with Tim Glowa, Host of the "State of Work Today" HR-Podcast and founder of HRbrain.ai , about why authenticity,...

Marcus
May 10, 20251 min read
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