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Skill Up, Talent Acquisition Executives: How Senior TA Leaders Should Strategically Invest in Their Future Now
Learning is a management skill. Leveling up your TA team isn’t enough—the focus shifts to those who guide and develop them: Talent Acquisition leaders . The role of TA has undergone a radical change. Yesterday’s focus: operations (processes, KPIs, time-to-hire). Today’s mandate: strategy, technology fluency, data intelligence, and people leadership. Leading TA means acting as a strategist, change manager, analyst, and brand ambassador. With AI, automation, and skill gaps chan

Marcus
Nov 16, 20255 min read


When the Labour Market Turns: What Rising White-Collar Unemployment Means for Recruiting Teams
After years of talent shortages, the wind is shifting across Germany, Austria, and Switzerland. Unemployment is rising. For the first time in years, it’s not just hitting blue-collar roles. More and more white-collar professionals are affected. For recruiting teams, this marks a turning point. There are more applications and expectations, along with new opportunities to rethink how hiring works. Wind of Change? A Snapshot of the DACH Labour Market In Germany , registered unem

Marcus
Nov 12, 20254 min read


Values over “Cultural Fit” – How Retention Begins in the Recruiting Process
Same, same, but different. In a labor market increasingly defined by talent shortages, hybrid structures, and declining employee loyalty, recruitment is undergoing a fundamental transformation. It’s no longer enough to scan résumés for keywords or to focus on “cultural fit” – that is, whether someone seems to fit into the existing company culture. To recruit successfully and retain talent long-term, we need to dig deeper. What matters is not whether a candidate “thinks like u

Marcus
Nov 2, 20255 min read


The Art of Employer Branding - Why the Discipline Must Reinvent Itself.
Employer branding is facing a crisis of trust. According to a recent analysis by Employer Branding News , fewer than 20 percent of companies can demonstrate the ROI of their employer branding activities. In most cases, no solid data proves that branding or communication efforts actually lead to faster hiring, better candidates, or lower turnover. The issue isn’t with the concept itself — it’s with the execution. For too long, employer branding has relied on glossy campaigns a

Marcus
Oct 31, 20254 min read


“The Oldest Fiddles Play the Sweetest Tunes”: Why Recruiting 50+ Belongs in Every Recruiters Portfolio.
Discussions on talent shortages usually focus on graduates, immigration, or automation. Rarely do we address the immediate value of professionals aged 50+. It matters—especially now, as shown in my recent Basel impulse session. The situation is tighter than ever, and alarmist headlines don’t help. There’s also serious work: Outsourcing consultancy von Rundstedt has pre-announced a new “55plus” study (publication scheduled mid-November). The preview already highlights demograp

Marcus
Oct 29, 20255 min read


What Helps More Against the Skilled Labor Shortage: the “Active Pension” or Promoting Employment of 55+ Professionals?
It will crash without silver necks. Even if the economy is wobbling at the moment, Germany’s shortage of skilled labor is a structural reality and one of the country’s biggest economic challenges. Across nearly all industries – from crafts to care, education, and IT – qualified workers are in short supply. The new federal government under Friedrich Merz has introduced the so-called “Active Pension” (Aktiv-Rente) – an initiative designed to motivate older employees to continu

Marcus
Oct 26, 20255 min read


The Hidden Fears Of Hiring Managers – Why Recruiting Sometimes Takes Longer
Illusion: The risk-free recruiting Recruiting isn’t an “HR topic” anymore. Every manager who hires is, in effect, a recruiter — whether...

Marcus
Oct 24, 20255 min read


Leading with Confidence in Crisis: Why Empathy and Decisiveness Are Essential Leadership Traits
The world reels from conflict, economies slide into turmoil, and the prevailing mood is one of tension. Uncertainty permeates every team...

Marcus
Sep 28, 20254 min read


"Beyond the Résumé" - State of Work Today - Podcast Appearance
Some weeks ago, I spoke with Tim Glowa, Host of the "State of Work Today" HR-Podcast and founder of HRbrain.ai , about why authenticity,...

Marcus
May 10, 20251 min read
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